Frame rate

Video is a sequence of images played fast enough that the eye perceives motion. 24 fps is the traditional film rate and gives a “cinematic” look. 25 fps and 30 fps come from TV standards in different regions (PAL and NTSC, where 30 is technically 29.97). 60 fps gives very smooth motion and is common for gaming, sports and screen recordings.

Higher frame rates mean more frames to render and, at the same quality, larger files. They also change the feel: 60 fps animation looks slick and fluid, while lower rates can look more filmic or, if too low, choppy.

For motion graphics on a phone, 30 fps is a common, safe choice: smooth enough for animated text and diagrams, widely supported by every platform, and efficient to encode. Fast camera moves or quick scrolling text can benefit from 60 fps, but the gain is small for most explainers.

What matters more is consistency. Mixing footage at different frame rates, or converting between them, can create stutter or blending artifacts.

A 60-second explainer at 30 fps contains 1,800 frames. At 60 fps it would contain 3,600, roughly doubling the rendering work. For a video made of titles, charts and icons that move with eased transitions, viewers on a phone are unlikely to notice a difference in clarity.